Hit Exchange News is published by Jon Olson, author of Hits, Clicks and Misses: The Traffic Exchange Experience. Jon has been involved with internet marketing for over 10 years and has been 'clicking' for 9 years. His passion is traffic exchanges and is working hard to make sure the world knows how powerful these programs can be.

Jon is also the owner of one of the oldest and most popular traffic exchanges online, ILoveHits.com. Having 'clicked' for years, Jon has developed a unique outlook on traffic exchange advertising and is the creator of the 'traffic exchange splash page', a web site tailor made for the traffic exchange industry. They have become the standard for promoting in these programs.

Hit Exchange News is the combination of years of experience in the traffic exchange industry as well as offline education in marketing. The e-zine has a fresh look, it is very easy to read and above all else, offers subscribers an un-biased and informative look into the world of traffic exchange advertising.

Jon resides in Saskatoon, Canada with his son Matthew.