Issue 122

One To Click On by Jon

Welcome to the new issue of Hit Exchange News!

It's been quite a week for the term 'splash pages'. We have seen the release of the highly touted Splash Page Brander, there has been a release of a splash design service, a new splash page generator in Page Swirl, a new 'splash page only' traffic exchange and *grin* my own little program I plan on releasing in a few weeks time...

Case in point, splash pages are finally seeing the light of day. Members are starting to see the benefit of using these amazing little web sites and the results are speaking for themselves....However, there is still a huge chunk of people that are not using them in their everyday traffic exchange advertising campaigns.

Be sure to read my 'Deep Thoughts' this week as I go over the splash page revolution and whether or not, all these splash pages are good for the industry or if they are hurting it...Hmmmm...

Thanks for reading this week's issue of Hit Exchange News!

Jon Olson
The Traffic Exchange Guy

Want to have your say? Do you agree, or disagree? Why not visit the Net Marketing Forums and join a community of REAL people, building ideas and businesses...Together!

In This Issue

The News

The HEN Top Ten

Deep Thoughts

Program Review -- Hot Conference

Things the make you go...Hmmmm

Advertising Options

The News

• A splash page only traffic exchange? Traffic Splash is a brand new traffic exchange that only allows splash pages into rotation. A very unique idea with an extremely quick timer that will have some people talking about how fast is too fast. I applaud Steve, the owner, for taking the risk in developing this concept and time will tell how effective it turns out to be.
• Is it the end of the auto investment programs in the manual exchanges? More owners have been taking a hard stance against the auto investment surfs such as 12DailyPro during the past few weeks. Many owners have started to completely ban certain sites from rotation. Is this a good move by the owners? Or should members decide what they are allowed to promote? Click here to have your say and your voice be heard!
• Shhhh...be sure to keep this very quiet. I heard that ___________ and ___________ are releasing a brand new program called Splash Page Creator...More on this in the upcoming weeks!
• This Week's Splash Page Hall of Fame Entry is this splash page created by Corey Morehouse to promote not only Opt In Master Course, but himself. It has a picture that puts a face to a name, it uses a great graphic from Opt In Master Course, and finally, it has minimal ad copy. This is a very solid splash page!

The HEN Top Ten results are based on traffic statistics (unique hits, traffic flow, hits delivered, traffic quality) and a touch of good old fashioned 'opinion'. The industry changes just like in the real world, so an exchange may not be on the list this week, but will be number 1 next week! Discuss this week's Top 10 list in the Net Marketing Forum!

Enjoy this week's list!

Analysis and Tracking by HitsConnect.com - The Official Link Tracking Service of Hit Exchange News! Sign up today and get your 30% Discount!

Hey Jon, how come I Love Hits, Click Crazey and SWAT Traffic are never on the top 10 list? Since I own them, I feel it would be a conflict of interest to place it on any of my rankings. If you want to see how well they are performing each week, please check TestHoopla top 20 weekly ranking!

Deep Thoughts - Feature Articles

Deep Thoughts by Jon Olson

This has been reprinted from my I Love Hits update this week. It's a different view of all the hype surrounding splash pages in a little piece I like to call...The death of the Splash Page.....

Could it be? I mean, many of us know that splash pages are one of the most effective tools online for using the traffic exchanges, so this may come as a shock to a lot of people but please follow this article closely. Are splash pages loosing their effectiveness?

I first used a splash page way back in 2002, in fact we didn't even have a name for them then. Before that, all of the pages that were in rotation on the exchanges where generic affiliate sites. When I created my first splash, I wanted to stick out like a sore thumb. It was a very basic design, it had a big bold headline, and then a few words about what the viewer could gain by clicking on the link. You know how I knew I had something good when I created that splash page? My results soared, and I grew my business from using that one page for almost half a year!

I look back at why that splash page did so well for my advertising and it's simple, I stuck out. I grabbed people's attention quickly and got them to my call to action right away. This is a fundamental design of the pages that I see lacking these days, they are missing that uniqueness. There is so many cookie cutter programs out there and services that tell you they can create splash pages for you, but lack that simple 'attention grabber' that the first splash pages online had. This has to change.

Splash pages work, because they are different. Using a cookie cutter splash page, is as effective as a generic affiliate link. However with Splash Page Brander, a new tool developed this past week, things could turn around and bring 'uniqueness' back to the splash pages. Tools like this are essential for 'sticking out' from the clutter. What good is a call to action on a splash page, if no one reads that far down a splash to begin with. If you are designing your own splash pages, your attention grabber must be your primary concern.

Are splash pages dead? Have they lost their effectiveness? Yes and no. Yes, I think they are loosing ground because they are more concerned about just 'being a splash page' rather than sticking out from the clutter. No, splash pages are here to stay and with tools like Splash Page Brander, the proof is that when used properly, they are the best way to brand yourself, your program and develop a strong presence in the traffic exchanges. Remember to stick out like a sore thumb, that is the power of the splash page!

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Are you tired of getting little or no results from the traffic exchanges? Learn exactly how to build a successful business using the traffic exchanges directly from Jon Olson! Check out the Traffic Exchange Guy Consulting

Program Review - Hot Conference

Arguably the best new tool for online communication to come through the pipeline in years, Hot Conference has revolutionized the way online business happens each and every day. I can usually be found in one Hot Conference room or another, as this 'VOIP' system has been one of my favorite programs in my marketing tool chest for over a year now.

However, things are not always so peachy with this program, as there are recurring issues with connection and lag. The price and the features though, makes up for this because for only about a dollar a day, you can get your own VOIP room. So you are not just limited to use this for business, this makes a great tool to communicate with loved ones around the globe as well (the live video feed is very cool as well).

The creators of this service, Kiosk.ws, have turned this amazing idea into a must for online seminars and conferences. As with all technology, the rough edges will be smoothed out soon and Hot Conference will remain one of the most important additions to online marketing in it's history.

Uptime: 3.5
Features / Bonuses: 5.0
Site Design: 4.0 out of 5.0
Customer Service: 4.0 out of 5.0
Ease of Use: 4.5 out of 5.0

Overall Rating: 4.5 Mouse Clicks (Rating out of 5.0)

Have a look at Hot Conference!

Things That Make You Go...Hmmm? (A 'Different' Look at the Industry!)

• TVCoOp has a new owner...And I'm still owed 50 bucks! Hmmm....
• ClicksMatrix and CashClicking's owner recently released a new payment processor called U Got Paid...With 0 fees to send and receive cash, I wonder how he will get paid? Hmmm....
• Down Under Hits has got to be one of the most underrated traffic exchanges in history! Hmmm....

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Comments and Suggestions

That's it for this week folks, thanks again for subscribing to Hit Exchange News. Next week we will continue to bring you useful information and late breaking hit exchange news.

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Have a good week everyone and may the CLICK be with you!

Jon G. Olson
Publisher / Editor - HitExchangeNews.com