Issue 141One To Click On by JonWelcome to the new issue of Hit Exchange News! It's been a fun 7 days. The industry, is still doing great, even though it seems we are constantly fighting with our favorite payment processor to find out exactly what is and what is not legit in their eyes. We've had a huge release from a very popular new exchange. And my little traffic exchange is becoming one of the busiest and most active programs online! How was your week? Got any ideas on how the industry can improve? Did you find a really useful tool that you think can benefit everyone in the business? Is something not right with your promotions? Are you getting the results you expect? Here's a friendly reminder to pop over to Net Marketing Forum and have your say about the events of this past week! Thanks for reading this week's issue of Hit Exchange News!
Want to have your say? Do you agree, or disagree? Why not visit the Net Marketing Forums and join a community of REAL people, building ideas and businesses...Together! In This Issue
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The News
The HEN Top Ten results are based on traffic statistics (unique hits, traffic flow, hits delivered, traffic quality) and a touch of good old fashioned 'opinion'. The industry changes just like in the real world, so an exchange may not be on the list this week, but will be number 1 next week! Discuss this week's Top 10 list in the Net Marketing Forum! Enjoy this week's list!
Analysis and Tracking by HitsConnect.com - The Official Link Tracking Service of Hit Exchange News! Sign up today and get your 30% Discount! Hey Jon, how come I Love Hits, Click Crazey and SWAT Traffic are never on the top 10 list? Since I own them, I feel it would be a conflict of interest to place it on any of my rankings. If you want to see how well they are performing each week, please check TestHoopla top 20 weekly ranking! |
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Deep Thoughts - Feature Articles
Deep Thoughts by Jon OlsonWhen's the last time you educated yourself? Seems like a silly question, but in this day and age online, it seems like everyone is an expert and everyone knows everything! Let me let you in on a little secret, I spend a HUGE amount of money on self-education material and I'm always investing in learning new skills. Why? Simple, life is a learning experience and I want my business to grow. The only way that will happen is if I grow as well mentality. I sucked at school too. I was one of the class clowns, that just got by in high school and college. It was not that I was dumb, I just could not care less about the square root of a billion and two. However, once I got involved with online business I became a sponge! It's such a small thing you can do, but it can pay you so much in the long run. I've got a list of 'must read' books, that I will be sharing in the near future but the biggest thing you can do now and become that sponge and soak up the information that is out there. Whether it's a new e-book, a home study course, online forums, offline events, you should live by this saying...'Always be learning!' It really does expand your mind about business and not only does your business grow, but you do as well!
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FYI by Pat MarcelloHow Do You Get Attention? How fast do you read? Are you a lightning-fast reader, who can scan a page and quickly pick up its gist? Or, are you like the tortoise, slow and steady? I'm definitely more turtle, though with the broad range of research materials that I've had to read for my books, I've definitely become faster over time. Yet, everyone is different. And attention spans are different. Some of us are focused, while others are definitely not, and people can become even less focused when surfing traffic exchanges, as they watch the same pages over and over again. It's a challenge to keep people interested in your proposal. So, how do we snatch someone's eyeballs in ten seconds or less? Perhaps the best way is with a picture. It can be interesting, moving, or funny. Images with people interacting are good because they help viewers to relate. The TS25 models are a good case in point. Notice the girl holding the side of her glasses so that she can look out over the top. Her dimpled smile is brilliant, and she makes you wonder what she's thinking. She loves TS25 and wants you to figure it out. Of course, who hasn't already? Or, check out Hit Pirate's Captain Jack, sneaking away with the treasure. He's a hoot. And I love the picture of the tabby cat looking into the mirror to see his reflection as a lion looks back at him. It's not a belly laugh, but it makes me smile, and I admit to clicking the link to see what the image promotes. The picture got me to click because I was curious. You need to make people wonder to get them to click on your link. This isn't quite so true when adding sound or video to your splash page because it demands the viewer's attention. Sound is very effective and has become much more popular in the traffic exchanges in recent months. Just do us regular surfers a favor, please. Don't assault our ears! Loud, pounding music is obnoxious and rather than gain attention, it probably does more to tick people off. That's especially true if they're listening to Yahoo Launch Music or to a Mark Joyner teleseminar while they surf. Keep your audio message short and to the point and it will still be as powerful. Try a simple greeting that sums up your offer in 20 seconds or less. Remember the PAS girl that floated in and out of the traffic exchanges a few months ago? I can almost guarantee she got plenty of business. I’m not sure if that was a corporate splash page or her own, but it was very effective. She was friendly and non-threatening in her appearance and her message. When recording these audio or video messages, your personality must come across as friendly. Nothing turns me off more than seeing a video with a deadpan person sitting behind a desk, flatly telling me what I need to do. I want to be invited! I want to be sold, not lectured. And smile, darn it! I want to like you, too. Let people know you're friendly and willing to help. You'll attract many more sign-ups or buyers that way, I’m sure. Words can also get your attention, it's true. But you know what they say about a picture being worth 1,000 words. In the traffic exchange arena, the old saw is most certainly true. Don't write long pages of text and put them into a traffic exchange. By doing that, you've already lost the battle. Keep your page short and sweet, use an image or a sound to attract people, and you'll come out a winner. ---------------------------------------------------------------------------
Pat Marcello has built some great relationships with her downlines and tries to communicate with each group at least once a month. See the programs she supports at OVMarketing!
Program Review - Link CrewsSo about once or twice a year, one of these new traffic exchanges pops online and gets the entire industry buzzing again. Some people are blown away when they see these new exchanges, to me it just makes sense that if you put together a strong business plan, powerful JV launch and stir up a little bit of controversy good things will happen... Link Crews launched a few weeks ago with a roar. I even sent out a special alert for it's launch, which is extremely rare. And why did everyone seem to promote this new exchange? It was *gasp* unique! Not in the sense that it revolutionized traffic exchanges, but because it took bits and peices of some of the most succesful programs online and combined them to become it's own entity. I've seen the business plan and I know what is in the plans for this program. Not only does the industry welcome new programs like this, it needs it to keep our industry healthy and fresh!
Uptime: 3.5 Have a look at Link Crews by clicking the link! Things That Make You Go...Hmmm? (A 'Different' Look at the Industry!)
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Yeah, we bought two ad's in HEN! We're serious about YOUR success with our traffic exchange! Join Link Crews today!
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Advertise with Hit Exchange NewsAffordable Advertising, Targeted and Very Effective! Why should you advertise in Hit Exchange News? We offer highly effective ad space for a fraction of what other e-zine's charge. Hit Exchange News is a 100% unique content e-zine (no recycled information here folks!) With dozens of new subscribers each week, H.E.N. has one of the most dedicated and loyal subscriber lists online. Ad Space is sold extremely quick and for ONLY $49.97, it's the best bang for your online advertising buck! We also offer banner ads for only $9.97 that deliver unlimited impressions each month. This is not average e-zine advertising, because this is not an average e-zine! See what Hit Exchange News can do for you! Click Here for more information! And don't forget, H.E.N. Super Packs are the ultimate in online advertising! Check them out and save BIG! Comments and SuggestionsThat's it for this week folks, thanks again for subscribing to Hit Exchange News. Next week we will continue to bring you useful information and late breaking hit exchange news. If you want to see anything addressed, looked into or discussed, please let me know. This is your e-zine with content that YOU want to read. I value your input and look forward to talking to each of you! Drop me a line here or visit me in the forums. We're building a professional community in there and we'd love for you to join us! And finally, if you know of anyone that would like to receive the News, please feel free to let them know about HitExchangeNews.com as I appreciate all the extra promotion I can get *s* !!! Have a good week everyone and may the CLICK be with you!
Jon G. Olson |
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E-Mail: jon@hitexchangenews.com Phone: 306-955-8518
The News
