email marketing traffic exchanges

4 Tips On How To Build Your First Email List Using Traffic Exchanges

Email marketing is critical for your online business success. This isn’t brand new information. In fact, it’s pretty much the first thing you hear when you start trying to build your online business…

“Build your mailing list!’

And what’s awesome about this statement is how easy it can be using…Yup, you guessed it…Traffic exchanges!

Here are a few tips and strategies that I have put into action over the years to build lists using pretty much only…Traffic exchanges;

1. Stick Out Like A Sore Thumb – Have you been put to sleep while surfing traffic exchanges? Do pages seem to get worse the more you surf? Those are pretty obvious answers sadly, as creativity is at an all time low in the T.E. world, however here’s a better question to ask yourself…What makes you STOP surfing? What kind of pages jump out at you? What not only gets you to stop surfing 100000 tabs at once, but even gets you to fill out a form or take action on the page? Answer those questions and you’ll see how important it is to…Stick out!

2. Follow The A.C.A.’s of Squeeze Page Design – I’m assuming that you are using a squeeze page while promoting in the traffic exchanges! I assume this because you are a savvy reader of Hit Exchange News and I’ve been telling folks to stop promoting standard affiliate pages for about…A decade! If you aren’t yet promoting a squeeze page…Please stop what you are doing right now. You are wasting your time as an affiliate. Here’s how you should build your ‘visual representation’ in the traffic exchanges.

Grab Attention
Create Curiosity
Finish With A Strong Call To Action

Every single squeeze page should follow this formula and I’ve got about 14 years of data to back it up. Heck, just look a few months ago on some of those posts I did about lead generation with traffic exchanges….This formula works and works great!

3. Use Live Video – Yeah I know…Most people surf without their sound on. They have scripts that stop videos from being seen. Don’t care. That’s not who I’m trying to get on my list anyways. Those are generally the people that are surfing for pennies and really aren’t treating your pages like they want theirs to be treated. Doesn’t mean you need to buy or sign up to everything you see while surfing, but just a common courtesy would do a world of good. Back to the point though….I’ve been using videos on my squeeze pages for years and I wouldn’t change a thing. People appreciate the ‘real’ you. And they can see it in a video. Listen, this is 2017…And if you aren’t using video in your marketing….Well….On to the next point.

4. K.I.S.S. – My favorite comedian Chris Rock once said…”You can drive your car with your feet, doesn’t make it a good idea“! Same advice goes for all your list building initiatives in the traffic exchanges. Keep things simple. Don’t put 10 banners on your squeeze pages. Don’t use neon flashing colors. For the love of everything that is good, stop putting War & Peace length ad copy on your page. Keep. Things. SIMPLE! The easiest someone can understand your message and you create some curiosity, the better. The more action they will take…And that’s what we want!

5. Bonus Point – Be Unique! – This kind of combines all the points into one big package. Make your lead generating pages look like a million bucks! Huge hint: Use tools that no one else does! Don’t follow what every other affiliate on the planet is doing…Do these things you will stick out. You will generate leads and you will find amazing results in an industry that has been misunderstood since day one!

Let’s keep building those lists!

Jon Olson

I'm Jon Olson, I've been publishing Hit Exchange News since 2003 and been involved in the traffic exchange industry since...Well, the beginning :) I'd love to network with you as you browse the pulse of the traffic exchange industry! I am also a HUGE fan of reading your comments. I will respond to every single one! Poke around and enjoy the 'News! And thanks for hanging out...

9 thoughts to “4 Tips On How To Build Your First Email List Using Traffic Exchanges”

  1. Hi Jon,

    Good reminders all. I always want to add a caution to number one, Stick Out Like a Sore Thumb. This doesn’t mean to do really lame things, like upside down photos and stupid antics, especially if they aren’t authentic. I’ve seen some pretty awful stuff done in the name of sticking out.

    Sticking out is at once a whole lot simpler and far harder than doing something crazy and alienating your audience. It’s finding a way to do things in that no one else is doing it, using a different approach, being creative channeling the artist your truly are.

    Another point. It’s not just to use with Traffic Exchanges it works with all your listing building endeavors.



    1. Thanks Nick, yeah man completely agree. I know some people have done some crazy things on camera and it might not always pay off…But sticking out to me, is being remarkable. Doing things differently than what everyone else is.

      Thanks for the comments sir, agree 100%

  2. Excellent post Jon! We have done the videos after your encouragement a long time ago…we need to do more of it and improve on what we have done. The combination of the squeeze page, capturing the interest and contact information of the viewers is so important. What is the most important is the follow up and relationship development with those that join your list. Thanks for all that you do to inspire success in other people. Ken

  3. Hi there Jon, you really nailed it here. I do agree that creativity is diminishing in the TE world. Lots of people out there who jump on the bandwagon of ‘exploding their traffic’ with TE’s often fail to realize the full potential of TE’s if not used properly and that they aren’t ‘nurtured’ enough to promote their websites.

    Nurtured in a sense that they need to adapt to the love/hate relationship of TE’s.One would love them when there are good results and at other times, hate it when everything is at standstill. The mantra here is to not give up and try other angles of sticking out or being unique so that your page becomes something extraordinary and grabs attention. Thus, gaining a subscriber to your list at the same time.

    Nick Grimshawe, you too had a good point and yes, I agree that some sites are way too ‘colorful and weird’ to gain attention to say the least. I think making your own unique landing page could do the trick. Takes some time to pick up these skills but in the long run worthwhile.

    Lately, email safelists have been my area of focus and they have also yielded good results and is still building my list. Applying the same rules you advised does give traffic to websites a boost.

    I’ve blogged about this here :

    Best regards,
    Andre Reutens

    1. Hey Andre, thanks very much for the comments. You gave me some inspiration there man, I need to really start working more with the safelists. We have been in this business for so long, yet sometimes I know I ignore those programs which is sad because…Well…Email marketing is kinda my gig πŸ™‚ Thanks again for the input and the kick in the butt πŸ™‚

  4. Hey Jon, Yeah, I’m glad I’ve had such an affect on you – inspired you and kicked your butt somehow. Thanks for your reply as I wasn’t expecting it to be so hard hitting – pun intended. ? – Keep up the great work at ilovehits! (my username is anr917 there btw). Take care Jon and all the best!

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