People love hosting promos with ClickTrackProfit! The problem facing most owners that do so, is that they don’t always get the return they hoped for….Here are 4 tips on how to get better results and leverage the massive potential of a CTP promo 🙂
1. Don’t Use The Standard Log In / One Time Offer Page – Sure this might have worked 5 years ago, but it’s dead! Nothing tells your customers that you are not serious about their success than using this image for your log in offers…It’s basic. It’s not going to convert like you should be converting. Stop using it…Yesterday!
(Example: This is one of the worst things you can do when you are setting up a log in offer…Be unique!!!)
2. Cater To The Audience, Be Specific – This is huge! Remember, the more targeted you can make your offers, the better. So if you are hosting a promo with CTP Teams, speak DIRECTLY to that audience. Cater the offers to them and show them that you value their business and want to earn it. The more specific to the audience you get, the better.
3. Create Something Remarkable – Wanna see a great example of how to do remarkable log in offers, check out Major League Advertising. They ‘get it’ when it comes to log in offers and it shows. They double their investment & get dozens of new members joining because their offers are unique, they are fun and they stick out from the noise!
4. Pricing, Go For Residual If Possible – This is a trick I learned early on in my career. Sure the cash grabbing TE owners think launching a new program month after month is the way to succeed, but I beg to differ. The real power is in the residual! So price a subscription for an upgrade or credit special around the $5 to $10 a month price point. I’m a huge fan of 7 bucks, but try them all and see which converts the best for you!
(Example: The specific audience was great here, but the price point was bang on! This converted well the only two suggestions I would make…Create a subscription for it and….Use a video;))
Want even more traffic exchange owner training? Log into CTP and check out the Traffic Exchange Owner training. It’s 100% free and you will get some of the best advice around for operating and making money from your program.