This is Hit Exchange News...

The pulse of the traffic exchange industry and the random ramblings of
Jon Olson (that's me!)

I've been writing Hit Exchange News since 2003 and have been involved in the traffic exchanges for over a decade. Enjoy the 'news', and thank you so much for making this THE must-read traffic exchange blog on the internet!

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All. Records. Smashed!

Last week at the T3 seminar we had 91 people in the room. It was the largest single event held by traffic exchange owners since we started to congregate in the famed Hot Conference seminar rooms. This week, I have to admit, I was worried…

Not that I didn’t think we’d get more than 91 people, but I didn’t wanna be let down if we didn’t reach the target of 100. I’m a bit of a worry wort and the TimTech guys where telling me all afternoon, don’t worry, we’ll do fine.

The traffic exchange industry stepped up and knocked it out of the park. THANK YOU!

We crushed the previous record of 91 with 125 people in one conference room dedicated to traffic exchanges. Amazing stuff, absolutely mind blowing and we cannot thank you enough.

The traffic exchange community is alive and thriving and for everyone that said ‘social doesn’t work’…I’ve got 125 reasons why it does and if you are STILL sleeping on the power of social media in the traffic exchanges…Well, it’s cool. I’m going to focus on the people that do use this media and are seeing huge numbers because of it.

Badges! Social surfing! Engaging customers! ClickTrackProfit! And the TE Live community (you guys know who you are), are reasons why this movement cannot fail and won’t, because it’s being built BY THE MEMBERS.

So thank you to everyone who came out yesterday and was a part of traffic exchange history. Let’s doing it even bigger next Monday =)

P.S. Even though it got shadowed by the T3 seminar, it’s of special note that Traffic Exchange Live broke records yesterday as well. We had over 50 people in the TE Live community…During a weekday afternoon seminar. Crazy!!!

Get involved now folks. We started this social stuff a year ago and even though it’s taken this long, it’s proof that social networking works but takes some time. Meet the members that are making this happen today at 3pm Eastern!


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Why Is Simple So Effective?

Something I have learned in my years of working in the traffic exchanges is that the simplest ideas and campaigns always pull the best results. When things get complicated, either by design or by execution, we have the tendency to throw our arms in the air and give up. It’s normal, it’s human nature…

We launched Click Track Profit over a month ago for one reason…To make things simple. Easy to follow, easy to see results and easy to get set up. It didn’t mean there wasn’t work involved (heck, anyone trying to get ‘Expert Status’ knows that it’s a process) but it’s simple.

I love simple things and this past week we saw the launch of another simple to use system, but it’s not really a system, or a downline builder…Well it is. But…Urggggh this is difficult to explain. It’s basically a downline builder without using a downline builder.

Autopilot Downlines

It’s from the VERY creative mind of Carl Bailey and it uses e-mail to ‘build your downlines’. Now some folks are up in arms about the design and the name ‘autopilot’ but what I’m a huge fan of is how this works. It’s as simple as this….Fill out your email address.

That’s it.

No OTO’s, no selling, it’s completely free and it’s working like crazy. Why? Well Carl would say it’s because he’s a genius, and yeah the guy is one smart cookie….. ;)

But I also think it’s because you CANNOT mess this up. It’s one e-mail address, press ‘Register’ and that’s it.

We are moving towards a time in online business where things just ‘work’. Simple systems like Autopilot Downlines and CTP show how the functionality of a program is just as important as what it promised. And it’s done with ease and without all the bells and whistles.

How simple is your business? And what plans are you making to keep it simple? I’d love to hear your feedback, please drop me a line or comment below!


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