This is Hit Exchange News...

The pulse of the traffic exchange industry and the random ramblings of
Jon Olson (that's me!)

I've been writing Hit Exchange News since 2003 and have been involved in the traffic exchanges for over a decade. Enjoy the 'news', and thank you so much for making this THE must-read traffic exchange blog on the internet!

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Issue 245 – The Best Year Yet For Traffic Exchanges!

It’s been a few weeks, but Hit Exchange News is back! After getting through the holidays, and then taking off to the Caribbean for a few weeks, I am glad to finally be behind my computer, writing H.E.N. again.

There is something big on the horizon and it’s potential to thrust traffic exchanges into the mainstream internet marketing spotlight is there…In a few days, Robert Puddy will release his much talked about home study course, Hidden Traffic Formula.

This will be the first ever offline home study course, jam packed with DVD’s, manuals and hours of audio training, all about traffic exchanges and how to get the best results from them. So what makes this so special?

It’s the scope of how Robert is promoting it. Take a look at the front page and you start to see some of the names that will be featured in the product as well as a who’s who of IM success. These people, got their start using traffic exchanges and Hidden Traffic Formula is going to let the industry know how powerful these things can be when used properly.

What’s better? You get a free copy of the first chapter just for registering today. Be sure to pay attention to the massive launch this program have, it’s going to be a great day when the entire internet marketing world will be talking about traffic exchanges…

Thank you very much for being a reader of Hit Exchange News and have a wonderful week!

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Jon Olson
The Traffic Exchange Guy

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The News

- Tim Linden has come up with a real winner this week. Tim started a group of Facebook all about Traffic Exchanges. This should prove to be quite large and it’s a great way to get your sleeves rolled up and network with other surfers and owners. Expect big things from this, especially if Tim keeps getting creative LOL

- Traffic Era celebrated it’s 1 year anniversary this past week with a decent 10 day contest where every day they are giving away new prizes and bonuses. Neat stuff, but it may fly under the radar…Imagine what would happen if Logiscape did some JV’s every now and then…

- Top Tier Traffic looks to have had quite a successful launch. With almost 7,000 members registered in about two weeks, you can see how this has the potential to be quite a big program. Been noticing a few server slow downs lately, but that should get fixed soon.

- Be sure vote today for your favorite traffic exchanges at Affiliate Funnel’s Surfer’s Choice ranker. This has quickly become the most popular ranking service on the net as the surfer’s are finally getting their say. Combined with the stats to back it up and our exclusive ‘new members joining’ statistic, you can see which exchanges are showing and proving, each and every week!

- Want to win your own copy of the best selling traffic exchange book on Amazon.com, Hits, Clicks and Misses, (actually, it’s the only published book about T.E.’s on the planet), simply post a comment about this week’s issue of HEN! Congratulations to ‘Sharon’ for winning last week. Be sure to send your mailing address to me so that I can ship you a copy (hitexchangenews at yahoo dot com)!

- Splash Page Hall of Fame – You know, Traffic Splash did something so powerful here…Can you tell what it is? Note: Why do I focus on splash pages every week? Simple, you MUST be using them in the traffic exchanges to get results. Get a custom made splash page by clicking here!

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HEN Top 10

The Famous Hit Exchange News Top 10 (Disclaimer: These are my top performing exchanges for the past week. Alexa rankings and fancy numbers have nothing to do with how I rank my list. This is based on my results and my opinion, nothing more, nothing less.)

1. Dragon Surf
2. Traffic Splash
3. Traffic Witch
4. Traffic Bunnies
5. Royal Surf
6. StartXChange
7. Traffic Era
8. Advertising Know How
9. Traffic Swarm
10. Top Tier Traffic

Note: Analysis and Tracking by Hits Connect – The Official Link Tracking Service of Hit Exchange News! Sign up today and get your 30% Discount!

Question: Hey Jon, how come I Love Hits, SWAT Traffic and Click Crazey are never on the top 10 list? Since I own them, I feel it would be a conflict of interest to place it on any of my rankings. (But we all know how great they are anyways lol)

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Deep Thoughts – Jon’s Weekly Rambling

How Do You Measure Results In The T.E.’s?
I’ve got two answers to this question and while they are completely different, the message is very important, results matter and matter the most when working with traffic exchanges.

Results can be measured by using an ad tracker of choice. It’s a simple process that does take a bit of elbow grease to get started but once it does, you’ll see how easy it is to set up. I create a tracked link, and name it ‘ILH’ for example if I wanted to track results from I Love Hits. This tells me how many hits I’m getting to the site I am promoting and also with some ad trackers out there, by placing certain code on your site, you can see how many people it takes to view your page before you get a subscriber, new sign up or sale.

That’s the ‘company’ answer to ‘How Do You Measure Traffic Exchange Results?’ Here’s the ‘Jon Olson-Does-Things-Differently-Answer’….

If you have read any of my articles in the past, you’ll know I’m a big fan of branding. So much so that I coined a little term for traffic exchanges called ‘T.E. Brand Awareness’. Essentially it works like this, get your site seen as much in 6 months that you are getting it seen today. Far too many times, people go head first into this business and never stick to it.

HOWEVER, people come back. It’s a proven fact that so many people try the exchanges out, give up after a month or so, and then resurface in half a year or more. Now the power of ‘T.E.B.A.’ is imagine that person seeing your site when they started surfing and when they make their come back…

So how does this measure results? It’s not a scientific answer at all, it’s as easy as getting your site seen as much as you can, as often as you can and for as long as you can. So I measure ‘results’ by how many times my site gets seen. The end result, is that my brand gets built. My name and business are seen and the results come in…Slow and steady.

Both methods work, and it’s completely up to you on how to measure your results, but remember, you must be focused on those results and always be looking on how to improve them.
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Things That Make You Go Hmmm…

- What happened to Vital Viral?

- Nice little argument about the validity of ‘hover surfing’ here at the forum. Fun stuff…

- How much fun is Balloon Popping?

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Flip Your Downline, Fill Your Funnel!

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Issue 225 – The Art of Sticking To It

I’m back! After two and a half weeks on the road, I’m home now from my travels and very glad to be back in front of my computer. As funny as this sounds, I begin to miss surfing the traffic exchanges. While so many other folks in this business detest surfing and would rather watch grass grow, I love surfing. I’m a traffic exchange fan and have been for almost a decade now.

What makes these programs so great? Why are they such a unique and special place in the internet marketing world. I think of it like this, it’s all because of the people you meet. It makes it an adventure every single day.

I have met some of the best people in the world directly through these programs. From future business partners, to life long customers, to fellow video game addicts (special shout out to Jack Shafer and Jon Atwood lol), the cream of the crop seem to get their start in the traffic exchanges.

So when you surf today or this week, think of other ways you can grow your business through these programs. It’s not all about getting a ‘referral’ or a ‘sale’. It’s about people. And it’s about the potential relationships you can build with your fellow surfers.

It’s great to be back and thanks very much for being a reader of Hit Exchange News!

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Jon Olson
The Traffic Exchange Guy

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The News

- Massive news this week! The first guy I ever spent a dime with online has released an amazing new video called Squeeze Page Traffic Secrets that (you guessed it) features traffic exchanges as the best way to generate traffic to your squeeze pages. James Grandstaff has always been around these programs so I had to let everyone know about these videos. Guaranteed, the traffic exchanges are starting to really get the attention of everyone in the internet marketing world.

- The S.W.A.T. Traffic Weekly training seminar was a packed house last night. We had a great chit chat about ‘taking action’ and even more gems where discussed hours after the seminar ended. Be sure to attend next week as we will be giving away more prizes and even more nuggets of internet marketing tactics.

- Supervisitas changed their script this past week. What makes this a unique story is that this is the first and only Spanish language traffic exchange on the net and has been online for quite a number of years. It’s a concept that I think could be massive in many parts of the world and I’m surprised more language specific exchanges have not popped up.

- Want to win your own copy of the best selling traffic exchange book on Amazon.com, Hits, Clicks and Misses, (actually, it’s the only published book about T.E.’s on the planet), simply post a comment about this week’s issue of HEN! Congratulations to ‘James’ for winning last week. Be sure to send your mailing address to me so that I can ship youa copy!

- Splash Page Hall of Fame – Safelists are dead? I highly doubt it. And with splash pages like this from Ad Tactics, you can see that the proof of it! Note: Why do I focus on splash pages every week? Simple, you MUST be using them in the traffic exchanges to get results. Get a custom made splash page by clicking here!

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HEN Top 10

The Famous Hit Exchange News Top 10 (Disclaimer: These are my top performing exchanges for the past week. Alexa rankings and fancy numbers have nothing to do with how I rank my list. This is based on my results and my opinion, nothing more, nothing less.)

1. Traffic Splash
2. Promo Lotto
3. Dragon Surf
4. Traffic Era
5. Traffic At The Races
6. TS 25
7. StartXChange
8. Traffic Swarm
9. Easy Hits 4 U
10. Traffic Wonderland

Note: Analysis and Tracking by Hits Connect – The Official Link Tracking Service of Hit Exchange News! Sign up today and get your 30% Discount!

Question: Hey Jon, how come I Love Hits, SWAT Traffic and Click Crazey are never on the top 10 list? Since I own them, I feel it would be a conflict of interest to place it on any of my rankings. (But we all know how great they are anyways lol)

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Deep Thoughts – Jon’s Weekly Rambling

New Product Launches vs. Sticking To It

I have to admit something right now, while I do consider myself to be a creative dude, my biggest problem is putting the first foot forward. We talked last night in the S.W.A.T. Traffic seminar room about taking action and the power of actually getting things done that you have been planning and I think it’s time for me to follow my own advice.

You see, the last ‘launch’ I had was Affiliate Funnel and that was over a year and a half ago. I have never been one to launch new products or release a new program every month or 3 months. I have always maintained that I should concentrate on what I have now and build those businesses. It’s the whole ‘focus’ concept that I’m speaking about, that whole idea of targeting your efforts and small goals first that become big ones down the road.

So the problem for me, because I WANT to release new stuff, is actually finding how to manage what I currently own and how to build something new in the process. What is the first step? Should I even consider a new program? All these questions go through any business person’s mind because in the internet marketing world, you need to stay fresh!

The upcoming seminar in Washington should prove to be quite interesting. Not only will DOZENS of fellow traffic exchange owners be in attendance but the ideas will be flowing, and the joint venture opportunities will be plentiful.

We all need a kick in the pants, hopefully I can take these ideas I have for the traffic exchange industry and get moving towards putting them into action. The future looks bright, I’m looking forward it very much, but I still remember, the best thing you can do for your business is ‘focus’.

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Things That Make You Go Hmmm…

- Net Marketing Forum Sucks? I love the extra promo, thanks guys!

- For the record, I love Promo Lotto!

- Oh yeah, my hero of the week has got to be James Grandstaff for his new videos that I mentioned above!!!

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