The pulse of the traffic exchange industry and the random ramblings of Jon Olson (that's me!)
I've been writing Hit Exchange News since 2003 and have been involved in the traffic exchanges for over a decade. Enjoy the 'news', and thank you so much for making this THE must-read traffic exchange blog on the internet!
The past 7 days has been quite interesting in my professional life and I’ve got to say, as the weekend rolls in I’m pretty happy with a lot of what I saw during the past few days and some things that made me cringe.
Good things first? The launch of Click Track Profit was a roaring success and for all the right reasons. We launched this program without a single JV account and the action takers that saw what this WILL BE and is right now, are reaping the benefits. A special thanks to everyone who ‘gets’ our ‘drip feed’ method of marketing and knows that I would never release anything sub-standard. Get ready…CTP Certification is on it’s way next!
Also, *lol* I have to laugh because when I saw this video pop up on my Facebook page, it made me laugh for a good 20 minutes. The guys at Traffic Fusion did something I’ve been BEGGING this industry to do for years…And they did it using comedy and created one of the best promotional videos I have ever seen. Kudos to them!
Now for the bad…
You know what…Change of plans. The bad wasn’t that bad at all. It was the typical hate spewed by a few grumpy guys. They use any chance they can to put down what others are trying to build. Thanks for the free publicity though. I do appreciate the love.
Way too many positives this week to dwell on the small things. Heck, we had a fantastic ‘owner’s meeting’ for the ‘T.E. Summit’ initiative on Thursday morning. That really got me excited with the thoughts of once again trying to build a solid group of like minded traffic exchange owners.
You know what? This has been a pretty darn good week! Three cheers for all the positive people in this industry that continue to innovate and push forward…
I always seem to be complaining about something or another in the traffic exchange industry. I’m the first one to whine about the lack of creativity and cry foul when someone doesn’t agree with me right away (I’m working on that…Really I am). Yes folks, I’m a bit of a head case…But hey, I wear my emotions on my sleeve…
Something I LOVE to do is give high fives to people that make a difference in this business and today I want to focus on 3 people (groups of people) who have in the past few days, made my world a little better in this business.
Jeff Parker at Traffic Fugitive who on Monday decided to keep the momentum going with our little charity (check the last blog post below for more information on that…) So what Jeff did, which was great he said for every 100 page views that the membership does at Fugitive, he would donate a buck. I love it! It created awareness for his program, the charity and for an owner doing good in this business.
Tony Tezak came up with one of the coolest ideas I have seen in recent memory this week as well. His ‘Letter Ads’ at Tezak Traffic Power are a very smart idea simply because he is using a ‘game’ in his surf bar for an advertising opportunity. Everyone, program owner, advertiser and surfer, all benefit from this and I love seeing these kind of new additions to the business. Great stuff man!
And finally…The people at Traffic Exchange Live who dealt with a grumpy Jon on Monday afternoon but then got to talking yesterday and I think the first ever ‘T.E. Summit’ is now in the works. These people are the cream of the crop in this business and I love seeing their ideas come together. We’ll see where the ‘Summit’ goes but I’m excited…And it all happened from people ‘networking’ and discussing things. Funny how that works huh?
Even though I’ve been kind of glum this week (offline stuff, trying to close on my house sale, etc…) it’s been a GREAT 3 days in the traffic exchange industry. Let’s keep it going and see what other cool things we can come up with!
