This is Hit Exchange News...

The pulse of the traffic exchange industry and the random ramblings of
Jon Olson (that's me!)

I've been writing Hit Exchange News since 2003 and have been involved in the traffic exchanges for over a decade. Enjoy the 'news', and thank you so much for making this THE must-read traffic exchange blog on the internet!

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Here’s How To Stick Out…Learn From Your Peers

If you have been coming to TE Live these past few weeks you would have heard me going on and on about how important people need to stick out from the crowd in this industry. It’s so critical for people to not just be ‘regular affiliates’ and be the leaders of tomorrow in the traffic exchange industry.

Here’s something I noticed yesterday that blew me away and I said to myself, these ladies are going to be such a huge force this year, it’s going to be awesome…

Hot Flash Hits did something that ANY traffic exchange could do but for some reason, a little bit of effort scares most owners away. So Cathy and Jolynn throw a Tweet out on Twitter and tell people that they have changed something about their surfing experience.

The contest was pretty simple but so smart…They tweeted that the first member to Tweet them back and tell them what they have changed would win 100 free credits.

So simple! So brilliant. So effective.

How much did this cost the ladies? Ummm nothing. Maybe 25 seconds to tweet the message and then a few minutes before a member ‘got it’ and bam….Instant interaction with the membership and such an effective ‘push / pull’ strategy.

I love it. I love it. I love it!!!!

Social works and these ladies showed how a little bit of creativity and a whole lot of heart can go a long way.

Want to stick out? Just watch what owners like Cathy and Jolynn are doing…


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ThumbVu’s Evil Plans

Imagine an industry where no one took risks and changed things up a bit…Imagine a place where standard affiliate pages reigned supreme…Sounds like the traffic exchanges sometimes doesn’t it. If you are in business for yourself, part of the ‘secret’ to growing is to take risks….Kind of like we did this week at ThumbVu…

Be sure to add your comments below, hey this may be the worst idea ever but you can never say TimTech doesn’t try to shake things up and keep it exciting huh *lol*

Also, be sure to check out Patrick Griffin’s view on the changes he makes some very good points about how this change can help and hurt both advertisers and ThumbVu itself.

Here’s to the traffic exchange industry and folks that don’t follow the norm!


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