The Death of the Free Mentality

I remember the good old days…

There was a time when guys like Robert Puddy, Soren Jordansen, Tim Linden, Paul Kinder, Tony Tezak and myself used to hang out in a Hot Conference room and discuss business all day, everyday! It was a fantastic time for traffic exchanges and something I miss about it was the MESSAGE that every owner shared with their members and people that came and hung out with us in the conference room…

It takes money to make money!

It was encouraged and at times beat into people’s head that they needed to spend money on their business to eventually make money down the road. Somewhere along the line, we lost our way…

With the re-launch of Trck.me yesterday we’ve seen a few rumblings around the net with ‘outrage’ and disgust that (heaven forbid) a for=profit company starts to charge for their service. We made a decision to get rid of free accounts but still allowed members to use our system for 30 days for free to try it out. Hey I know sometimes people think it’s evil for companies to actually turn a profit but it is what it is…

Why the entitlement mind set? Why should everything be free? Does this make sense?

Freemium is a popular business model and it’s something we will always have in our traffic exchanges and programs like ClickTrackProfit but for essential tools like Trck.me, hosting, autoresponders and even AdKreator, that doesn’t always make sense…

And why is this such a bad idea? Most offline businesses require 100′s of thousands in capital and initial investments not to mention the minimum 3-5 years to turn a profit but online it’s looked down on for asking people to budget 75 bucks a month? It’s insane…

And for everyone that starts the argument like this ‘It’s hard to spend money when you have none’…Guess what I did and every other successful business person online? They found the money, they worked offline to make money to fund their online business…They struggled, they clawed and they fought to make their dreams a reality. But they never used the entitlement mind set…It’s a very dangerous card to play!

Invest in your business. Invest in the tools and don’t ever cut corners when it comes to this. Down the road, you will see how important it is to break out of the freebie mentality and build your business by INVESTING in yourself and your business!

Blain & Shane Get It

What’s so cool about being in this business is seeing folks come online, take the bull by the horns and without any help start to create real solid businesses for themselves. It happens all the time and even though we tend to complain about the 95% of the people doing nothing and giving up, I have started to think we need to focus on the small percentages that ARE doing great things…

First of all, Shane Bost has one of the best new traffic exchanges out there, SiteXplosion not only has a great system in place but the design looks fantastic.

Then we have Blain Jones. If you have surfed ANY sites in Sweeva, you will know this guys knack for creating memorable splash and squeeze pages. His blog, is one of the best new traffic exchange related blogs around.

So they get together and presto…

A cool, quick read about ‘traffic exchange basics’ but beyond the fact that they put together a project together, I absolutely love the fact that these guys got together and TOOK action! This should be rewarded more and I cannot stress the importance of just doing something!

Top notch product and a blog. Now a joint venture together. Things are looking very bright for these guys and again, I salute them and congratulate everyone out there that is taking action!

Speaking of taking action…T3 tonight should be a lot of fun! 7pm Eastern where action takers can be found everywhere you turn!