The Interesting Things That Happen When You Lead By Example

I have a theory…Please bare with me as I go through and explain my thoughts on how to ‘actually make money’ not only owning a traffic exchange but promoting a traffic exchange…

Check out this screen shot I took yesterday;

In it, you will see 6 commission notifications from 4 different programs that I promote on the back end of my funnel.

Here’s why this is such an ah-ha moment for me;

1) These programs all had promos running during an active CTP Teams season

2) Surfers KNOW that these programs are investing in themselves, so they trust the owner as someone who is in it for the long run.

3) As an affiliate to these programs, I’m generating commissions because the owner is investing in their business

Now this may sound like a pitch for CTP promos, but the real message I’m trying to get across is when SURFERS see value in a program they WILL SPEND MONEY.

The next obvious question is, how to you deliver value to your surfers….


Show up. Invest in your business. Stay the course.

Here’s what happens when owners start doing this over a long period of time.

The first is obvious, their customers start spending more money. Their program becomes a vibrant community of action takers which entice more people to not only take action on sites they see while surfing, but also spend their money on upgrades and advertising.

The next, which is the huge benefit, is that the people that are actually promoting your program, start to not only refer more people but make more commissions because the members they are referring are actually taking action.

See how this works?

It’s a big beautiful cycle of awesomeness but it starts with YOU, the program owner.

Want to get better results for your business and your members? Start investing in YOUR business for the long run.

Surfers! Start supporting the sites that not only support you by investing in their business but actually pay commissions too (but that’s a WHOLE other blog post lol)

P.S. I Added a companion video to this blog post inside of the TE Owners Training Section in CTP!

Jon Olson

I'm Jon Olson, I've been publishing Hit Exchange News since 2003 and been involved in the traffic exchange industry since...Well, the beginning :) I'd love to network with you as you browse the pulse of the traffic exchange industry! I am also a HUGE fan of reading your comments. I will respond to every single one! Poke around and enjoy the 'News! And thanks for hanging out...

4 thoughts to “The Interesting Things That Happen When You Lead By Example”

  1. Outstanding post. What I have found is that my best converting programs are the ones where the owner/s are constantly visible and taking action as well. As an affiliate I want to promote , review , share programs that are effective , easily promoted, viable for the long term. Really cool to sit back and watch some of the goings on around the industry

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